The official website of Applied Organizational Concepts, Inc., Rod Hess, President


What they have said over the years about Rod Hess and Normative Leadership . . .


College/Residence Life

“The professional staff received your training with enthusiasm. Our building director called me after the workshop to express her enthusiasm. She appreciated the practicality of the workshop and is interested in adapting it to a high school setting. Another building director has proposed that you be invited back to work with the thirty head staff team members during August training. Students and staff found that your work is very adaptable to our “training series” that teaches practical applications for some difficult situations.”


- (1994) Kathy Lynch, Associate Director of Housing and Residence Life

Kutztown University, Kutztown, PA


“As the newly appointed Dean of Students, I began looking for a program that would offer greater structure to not only the initial training of Resident Assistants and Resident Directors, but also a system that could be continued through the course of the year allowing its basic concepts to be reinforced. The introduction of the normative concepts into the training (specifically the Force Field and Polsky Diamond) gave a candid statement of where each dorm floor was behaviorally, and also pointed where the floor needed to go in its development. My anticipation is that in subsequent years, the use of “normative systems” as a developmental tool within the dormitories will itself, become an increasingly more significant part of campus life.”


- (1996) Fr. Frank Ziemkiewicz, O.S.B., Dean of Students

St. Vincent College, Latrobe, PA


“I am sending you some of the quotes taken directly from the RA Training Evaluation forms I had each staff member complete at the close of the training:


! “Excellent! The most beneficial leadership session that I have experienced in the five years that I’ve spent on campus.”

! “Rod was very informative. He gave us a lot of really useful information and he was very entertaining.”

! “I think he had a lot of great ideas. I liked the program a great deal. I wish he could have had more time because there was so much good information.”

! “ Great! Rod’s ideas were fun and easily understood. I will definitely use what he taught me when I work with my section this year.”

It is my hope that other professionals discover your company. You have provided me with valuable tools that I will continue to use.”


- (1994) Gina Geronime, Director, Residential Life and Housing

University of Pittsburgh - Bradford Campus


Quality Service...Professionalism...Consistency.
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